By Any Means
Basketball

Field Atlas · Est. 2015 · HQ DETAIL Miami

A global
basketball
ecosystem.

Innovating how the game is taught, played and built — grounded in skill-acquisition research, tested in real gyms, on six continents.

Lat 25.90° NLon 80.30° WMiami Lakes, Floridainfo@byanymeansbball.com

50+
Countries
coached
10K+
Players in
the network
7
Training
locations
532K
YouTube
subscribers
2
Published
books

Country, player, coach and location counts are figures published by By Any Means Basketball. Subscriber and follower counts were read from the live accounts on 26 Aug 2026.

Our approach

Built for the modern game.

Basketball is still a young sport. Rather than recycling what has worked in the past, By Any Means takes a research-backed approach to how players actually learn, how environments shape behaviour, and how different cultures approach the game — then applies those insights in real gyms with real athletes across the world.

From youth to the NBA, the work is aimed at one outcome: better decision-makers, more adaptable players, more confident competitors.

Coach Coleman Ayers working one-on-one with a player
Coleman Ayers coaching · image from byanymeansbball.com

The ecosystem

Three worlds. One philosophy.

Built for players. Built for coaches. Built for the people building the future of the game.

01 / Players

Train

Virtual Academy, College & Pro Player Development, Summer Academy in Miami, and the ADAPT youth club pathway.

See the programs →

02 / Coaches

Certify

A research-driven certification, immersive retreats, and organisation-wide education for whole coaching staffs.

See BAM Coaches →

03 / Builders

Scale

The systems behind six in-house academies and a Miami gym, applied to your sports business.

Visit BAM Business →

The DETAIL Miami training floor
DETAIL Miami · the flagship gym

Headquarters

Built at DETAIL Miami.

The flagship gym is where the methodology gets refined every day. Pre-draft prospects, off-season pros, international athletes and the next generation of ADAPT players all train under one roof — two minutes from the second gym, walking distance from the academy housing.

The website gives the location as Miami Lakes, Florida. The street address published by the sister sites is 16414 NW 54th Ave, Hialeah, FL 33014.

Where the work happens

Basketball without borders.

Camps, clinics, coach education, academy partnerships, nonprofit builds and long-form storytelling — across the countries named on the Global Impact page.

  • Australia
  • Belgium
  • Canada
  • Chile
  • Colombia
  • Curaçao
  • France
  • Germany
  • Greece
  • Hong Kong
  • Iceland
  • India
  • Italy
  • Kazakhstan
  • Lithuania
  • Luxembourg
  • Mexico
  • Monaco
  • Netherlands
  • New Zealand
  • Norway
  • Peru
  • Philippines
  • Puerto Rico
  • Serbia
  • South Korea
  • Spain
  • Sweden
  • Switzerland
  • Turkey
  • Turks & Caicos
  • United Kingdom
  • United States
  • Vietnam

The founder

Built by Coleman Ayers.

Coleman started By Any Means as a high schooler in Washington, DC, simply trying to improve his own game. What began almost accidentally grew into a mission to change the way basketball is taught.

Today he leads a global team operating across the network's training hubs, building pathways from youth all the way to the NBA and EuroLeague — and has written two books on player development.

  • Author of Deep Skill (2023) and The Modern Basketball Blueprint (2025)
  • Co-founder of ADAPT Academy · owner of DETAIL Miami
  • Coached and run education programmes in 35+ countries
Coleman Ayers, founder of By Any Means Basketball
Coleman Ayers · founder

Join us

Be part of something bigger.

Whether you're a player, a coach or a partner, there's a place for you in the ecosystem.